The focus on fleet management is shifting towards smart and sustainable fleet management. Vehicle data and connected car solutions play an important role in providing tools to achieve these 'green' goals. Companies are increasingly looking for solutions that are not only able to help reduce costs and expenses and simplify vehicle-related tasks, but can also contribute to their sustainable fleet strategy.

What is the difference between traditional fleet management and sustainable fleet management? The difference is the continuous measurement and monitoring of the fleet's performance with clearly defined goals and data parameters.

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What is fleet management in a nutshell?

• Vehicle procurement
• Communicating internal policies to employees
• Utilization / driving
• Ongoing maintenance and repair

• De-fleeting

Defining sustainability in fleet management

Sustainable development and sustainable driving are equally important to businesses and consumers. Growing climate change awareness campaigns are forcing many consumers to ditch brands with poor environmental reputations, as well as adapt their strategies and vehicle use to a greener reality. In some industries, a clear direction towards sustainable fleet management can lead to improved reputation and even a strong competitive advantage.

How do we define sustainability in the context of fleet management? Our experience has shown that it is impossible to give a final definition, since when answering a question it is necessary to take into account and reflect on the activities and goals of an individual company.

What we will describe is a structure for considering your sustainable fleet management strategy and provide examples of sustainability initiatives such as the adoption of newer technologies, focus on measuring environmental impact, more focus on employees/drivers, and others.

Vehicle data and data-driven solutions play an important role in providing tools to achieve 'green' and 'sustainable' goals. The difference between traditional fleet management and sustainable fleet management is the continuous measurement and monitoring of fleet performance with well-defined goals and data parameters.

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The sustainable fleet management strategy aims to reduce the environmental impact of the fleet through three main objectives:

• Adoption of cleaner vehicles and fuel to reduce greenhouse gas emissions and air pollutants.
• Fuel efficient operation and driving. Make sure vehicles are used as efficiently as possible and use as little fuel as possible through driver performance, eco-training and vehicle maintenance. Reducing fuel consumption reduces emissions and operating costs.
• Route planning and optimization. Reduce mileage and use effective travel planning techniques by assessing whether trips are necessary and that optimal routes are used. By examining current practices, significant mileage and economical savings can be made thereby reducing the cost of fuel and mileage, emissions and even the size of a fleet.

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The green fleet management strategy includes processes such as:

• Guidelines for vehicle procurement with specifically pre-defined sustainability criteria
• Objective-driven internal policies with a specific focus on regional/individual performance
• Measuring and monitoring utilization, tracking progress, and actively supporting drivers in reaching common goals
• Include service partners in the process of reaching the company’s objectives by sharing access to technical data to receive proactive assistance
• Use vehicle-specific data profile to decide whether to retain vehicles for a longer period of time due to reduced mileage
• Estimate the correct fleet size for the company’s operations

With today’s availability of vehicle data and solutions using it, it is possible to adopt technology in ways that protect the environment and promote long-term sustainability objectives.

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Ready for a green shift?

The difference between traditional fleet management and sustainable fleet management is the continuous measurement and monitoring of fleet performance with well-defined goals and data parameters.

It is a win for both the company and society. How to get started?

• Assess performance
• Define objectives and data parameters to monitor
• Measure parameters and monitor operations

We can assist you with the tools to help you implement your improved strategy. Contact us to have a conversation about how your business can benefit from it. Our goal is to help you realize the value by reaching your objectives and ensuring your long-term success.